PrimeGenesis Blog

How To Elevate Involved Participants To Committed Champions
If they are fans, help them help “their” team win.
If they are customers, help them help strengthen “their” brand.
If they are colleagues, inspire, enable and empower them to do their absolute best together to realize a meaningful and rewarding shared purpose.
As someone put it, “Committed champions come when people identify with the cause and feel personally invested in the outcome.”

How Returning To The Office Provides A Rare Chance To Redirect Your Cultural Evolution
Some define culture as “The way we do things here.” Others take more thorough and complex approaches. We suggest a BRAVE framework as a middle way – simple enough to be generally usable and robust enough to guide choices across behaviors, relationships, attitudes, values and environment.
Different sub-definitions of BRAVE may be appropriate for different organizations. Here’s one set to use as a starting point:

Will Becoming Board Chair Give Microsoft CEO Satya Nadella More Influence And Impact?
Microsoft CEO Satya Nadella’s new role as Board Chair will give him more influence and impact. In addition to leading the company, he now leads the board.

How To Enhance Your Influence And Impact
Enhance your influence and impact by focusing on the mission-critical parts of your role and adapting to the culture of the organization to do “Their job, their way.” In most jobs, people find meaning and value by being able to influence others and have a direct and...

Moving Beyond Functional Leader To Valued Executive Leadership Team Member
Just because you’ve got a CXO title and are in the room where it happens at executive leadership team meetings does not necessarily mean you’re adding the right value. Those that do, wear two hats. First, they manage their function to deliver near-term...

What Tyson’s Fifth CEO In Five Years Must Do To Earn Trust
Tyson is replacing its CEO after eight months, accelerating its trend to shorter and shorter tenures of CEOs at Tyson. The new CEO, Donnie King needs to 1) Get at the ground truth. 2) Make no sudden changes. 3) Build capabilities step-by-step. Tyson CEO tenures have...

Deciphering The Real Priorities By Looking At How Leaders Allocate Their Time And Resources
You know they lie. They may not mean to, but almost everybody at some point says one thing and does something else. They lie to you. They lie to themselves. So, if you want to figure out what they really care about, look at what they do, not what they say. Look at how...

How JPMorgan And Your Organization Need To Improve Shared Decisions
The impact of poorly shared decisions is often so painful that many avoid them at all costs, ensuring someone always has final decision rights. You can go one step further by deploying decision-making frameworks to help the best ideas win instead of the most powerful...

Why You Need Complementary And Not Complimentary Advisors And Collaborators
If all your advisors and collaborators do is compliment you and your thinking, you’re not going to change, learn, grow, or come up with the best ideas and make the best possible choices. That requires advisors and collaborators with diverse leadership approaches and...

How AB InBev’s CEO Transition Highlights The Need For Different Types Of CEOs In Different Situations
Carlos Brito built AB InBev into the world's biggest brewer over the past 15 years. Now, at age 61, he’s handing the reigns over to Michel Doukeris. In the words of InBev chair, Martin Barrington, “Doukeris' expertise in brands, consumers and innovation meant the...
